A new online service to book home visits of Psychologists.
The Challenge
Zpin promised to present a proposal of a brand identity + a landing page about 2 weeks after the second meeting.
The Outcome
Even though Hjemmepsykologene liked the concept they unfortunately chose to keep the project on hold. They eventually created an internal team to solve hjemmepsykologene.no.
2019
Role
Brand Identity UX/UI-design Interactive Prototype
Tools
XD After Effects Illustrator Photoshop
Linda Johansen, 45 years
Frogner, Oslo
Hjemmepsykologene wanted to focus on middle aged women living in Oslo West.
trustworthy
Caring
elegant
Feminine
soft
Brand personality
Nunito font
Happiness, anger, sadness, fear, disgust, and surprise are the six emotions that are universally expressed.
Happiness, anger, sadness..
Happiness, anger, sadness..
Happiness, anger, sadness..
Happiness, anger, sadness..
Happiness, anger, sadness..
Happiness, anger, sadness..
A logo with a clear symbol that express a two-way dialogue of care and compassion.
YES, the ceiling has to be there!
Stakeholder
..maybe not on home visits?
Two wishes for the web solution
Hjemmepsykologene wanted a left side menu in desktop view to stand out more from a similar service of Home Doctors.
The hero section of the landing page had to have four key phrases like "Stay home" and "Feel safe".
Reflections
Even though the project was canceled, it was fun as long as it lasted. An important topic that definitely needs this service, so it will be exciting to follow the progress of Hjemmepsykologene.
Now that the identity job did not materialize, maybe someone else want to use the brand identity? In this case, contact Zpin.
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